Hi Reader! I see this all the time with senior marketing clients. They're in a great role, hitting their targets, and feeling solid. Maybe they just got promoted or crushed their last review. "I'm safe here," they think. Then the market turns, a reorg hits, another round of layoffs. Just like that, the "safe" job is gone. Job security inside a corporate structure is mostly an illusion. It doesn't matter how hard you work or how impressive your title looks on an org chart. When company...
10 days ago • 2 min read
Hi Reader! If you are seeing this in your inbox, there is a good chance you signed up for my marketing job roundups or watched one of my masterclasses over the past year. There is also a very good chance you are wondering why you haven’t heard from me since. The short answer: I haven't sent an issue of this newsletter in an entire year. If you don't even remember subscribing, no hard feelings. You can hit unsubscribe at the bottom of this email right now if this is no longer for you. But if...
21 days ago • 2 min read
Hey Reader! Last week, I shared my experience hiring a Social Media Specialist at Arc. The part that got the most questions? The video. I mentioned that the top 12 applicants all sent short, customized Looms, and the responses were split. Some people loved it. Others thought it was “too much.” Hate to break it to you, but this market is rough. Recruiters aren’t scrolling leisurely through 100+ resumes. If you want to stand out, you have to go the extra mile. This week, I’m breaking down what...
over 1 year ago • 3 min read
Hey Reader! I had a call this week with a creative director who’s been in the game for over 10 years. Super sharp. Insanely talented. But when I told her the #1 thing missing was presence, she paused. “That’s not me,” she said. But here’s the thing, once you’ve got the experience, what moves your career forward isn’t just what you’ve done. It’s who knows about it. Presence = perception. And perception shapes opportunity. Especially if you’re job searching. So this edition is for anyone...
over 1 year ago • 3 min read
Hey Reader! This week, The Remote Marketer turns 1. One year ago, I challenged myself to post daily on LinkedIn. No strategy. No brand. Just show up and see what happens. What happened? I learned how to write better.Built real connections.Started a business coaching job seekers. So when I got laid off, I didn’t spiral, I had momentum. Because I wasn’t just applying. I was visible. If you're job hunting right now, you need that too. Here’s how to start posting, even if you're not a “content...
over 1 year ago • 2 min read
Hey Reader! If you’ve been here a while, you know my home base is Taiwan. But right now? I'm writing to you from Mexico. This summer, I came to support family through a tough season. And I’ll be honest, moving back into your parents’ home after 10 years of living independently is NOT easy. It’s been a lesson in patience, presence, and relearning how to live with others. I’m cherishing it all, even the hard parts. The bright side? I finally built my remote work setup here in Mexico. And with...
over 1 year ago • 3 min read
Hey Reader! The past couple of weeks have been a whirlwind. I flew to Seoul, and now I'm in Mexico for the summer. Right when I landed, I got hit with the flu. My body was clearly waving a white flag after all the travel. But I knew I had to be here. It's a tough season health-wise for my family. I can’t fix it. But I can show up. And that’s the gift of remote work. I didn’t need to ask permission to go where I’m needed most. I just packed my laptop and booked a ticket. In the midst of all...
over 1 year ago • 3 min read
Hey Reader! Last week, I did something wild: I took a break from LinkedIn. No posts. No scroll. Just quiet focus. And guess what? That pause did wonders for The Remote Marketer. It also reminded me why LinkedIn has been such a big part of my career. It's where I built my brand and got real opportunities: In the past year, 3 CEOs reached out to me directly about roles. No job boards. No applications. (and one of those chats just turned into my next fractional role.) The truth? LinkedIn works...
over 1 year ago • 2 min read
Hey Reader! Over the past few weeks, we’ve been talking about how networking opens doors — and sometimes, those doors show up right when you need them. That’s been true for me lately. After three incredible years as Marketing Manager at Arc, I’ve closed that chapter and am now focused full-time on The Remote Marketer. This wasn’t an overnight decision. I’d been thinking about a shift for a while but hadn’t quite worked up the nerve to make it. When the change came, I felt ready — and, more...
over 1 year ago • 2 min read